In Response to Matt Panicali's Post...

     As of today, I can finally say that I too have seen Social Networks!  I am astonished at how quickly the site took off, but not incredibly taken aback by its overall success.  Facebook is incredibly popular today, and has been used time and again as a great networking tool.  Not only as an innocent and playfully social networking, but also for business to network.  In my opinion, although Facebook is considered by many to be a "personal space", it's also on the internet which basically makes this target group fair game to marketers.  The advertisements posted on Facebook do not hastle account users, but are just present on the side.  They do not prevent you from seeing a friend's page, or from commenting on a status.  However, if a user is interested in looking through the list to see the different types of stores, products, and services that might interest said user, they are more than welcome to browse.  I think, from a business standpoint, this is a GREAT marketing tool.  Thousands of people use Facebook daily, and you have a chance to reach out to people all over the world through this website that is common ground.