In Response to Paige Culveyhouse

    The amount of money spent during the Superbowl is clearly not something that is overlooked.  Companies spend millions of dollars on 30 second advertisements.  In all honesty, I don't think companies spend all this money to simply promote their money and gain more revenue.  Sure, they hope that it will entice and encourage viewers to check out some of their products and services, but I think the majority of the reasoning behind these ads is simply for entertainment purposes.  These companies already have a large net profit, since they are able to pay for such pricey advertisements.  So do they really need to be spending it on promoting their name?  I don't think so.  I think companies submit ads to the Superbowl because it's what the viewers want to see.  They want to connect with companies that may share similar interests (i.e. sports) and be more apt to purchase products and services when they relate them to an entertaining commercial they saw at the 2011 Superbowl.  I think viewers like to see that companies are willing to spend money for the entertainment of their customers, instead of being driven ONLY by revenue.